Business Challenges & Objectives
Having followed W. BRADFORD brand identity work for some time, Whisper Wood first reached out to develop branding to distinctively represent the new medi-spa. The business would offer a robust suite of skincare and wellness solutions in a high-end area of Nashville, Tennessee—home to a multitude of country music and movie stars—some of whom are clients of Whisper Wood.
Brand Identity Development
Following proper research and design exploration, W. BRADFORD sought to imagine a brand rich with layers of thoughtfulness and five-star attention to detail, yet with the intention of infusing the eclectic personality of Whisper Wood’s team.
Promotional Items
Included in every brand identity engagement with W. BRADFORD are designs for promotional or in-person experiential components to help bring the brand to life for every a client’s customers. For Whisper Wood, we applied the new branding to the foundational touchpoints of the business’s desired client experience—a VIP gift bag, t-shirts and, of course, coffee cups.
Poised to Lead the Nashville MedSpa Market
Whether you are familiar with the miracles of Botox and Restylane or not, W. BRADFORD developed a brand identity and supporting elements for a brand that is rich, luxurious, scalable and authentic to the client’s vision for how the brand will evolve. Alongside the client’s industry-leading staff and top-notch treatment offerings, the brand identity encompasses a client experience that will certainly lead to countless new patients (and more youthful faces!).