Before the pandemic, many consumer packaged goods (CPG) brands prioritized direct to consumer sales, optimizing supply chains, and revenue growth. With nearly nine in 10 consumers saying the pandemic is “an opportunity for large companies to hit ‘reset’ and focus on doing right by their workers, consumers, communities, and the environment,” CPG brands are adjusting their marketing strategies to tie purpose with profit. Our CPG marketing team works hand-in-hand with brands to support business growth while achieving new diversity and sustainability goals.
Sell and Grow
We gather consumer insights and market trends to develop digital-first marketing strategies that spark sales. Our CPG marketing team builds ecommerce sites, designs product packaging, and launches newsworthy PR campaigns to engage customers at different points of the sales cycle.
Make an Impact on Your Community
We also create purpose-driven marketing strategies to communicate your community initiatives in a meaningful and authentic manner, whether your brand is donating a portion of proceeds to a special cause or taking steps to foster workplace inclusivity. Take a look at the many CPG marketing and PR services we offer below to strengthen your brand.
Logo Design. Brand Identity. Fonts. Color Palettes. Brand Guides. Business Cards. Letterhead. Asset Development.
Graphic Design. Video. Photography. Packaging. Campaign Concepts. Swag. Advertising Campaigns.
Content Strategy. Channel Strategy. Campaign & Content Calendars. Copywriting. Analytics & Reporting. Sponsored Ads. Paid Social.
Launch Campaigns. Corporate PR. Events. Thought Leadership. Award & Speaker Submissions. Press Releases. Ongoing Pitching.
Website Design & Development. SEO Optimization. Email Marketing. Lead Generation. Google Ads.
Product, Service & Public Outreach Campaigns. Customer Journey Campaigns. Internal Communications Campaigns.
Strategy & Planning
Customer Journey Mapping. Audience Targeting Strategies. Long-Term Corporate Communications Strategy. Consulting.
Website Design and Development. Ongoing Website Maintenance. Search Engine Optimization. Lead Generation.