Inspired by Tradition, Focused on Innovation

W. BRADFORD has established its presence as a global creative collaborator with brands, agency partners and marketing professionals. Since its founding in 2017, the agency has increased its billings nearly 700% and continues to expand its client roster, execution team and geographic footprint. Now a truly remote agency, W. BRADFORD equips brands with award-winning work product and results by calling upon only the best marketing professionals in the business.

We built W. BRADFORD within a framework of proven business and operational principles, but with a predilection for crafting disruptive customer acquisition and marketing strategies. Work product that could be described as "safe" or "typical" cannot readily be found in our portfolio.

Fear not, however: Our contrarian tendencies do not take the lead for the sake of being contrarian, but because we consistently find authentic customer communication to be at its best when it is uncontrived. Behind our bold marketing and customer acquisition approaches is a centuries-old lineage of business owners, record setters, relentless laborers, award winners and overcomers. These pioneers not only inform the W. BRADFORD way of doing business, but comprise the collective DNA of our gifted marketing professionals.

Bold, Experienced Leadership

W. BRADFORD serves its clients and leads its talented collective with a strong foundation in the skills, sensibilities and instincts of President & CEO, Will Sears.


About Our Founder

Will Sears, President & CEO at W. BRADFORD, carries a broad body of award-winning advertising, marketing and public relations expertise across diverse industries. Will has especially deep success in bridging business strategies with data-driven, compelling content spanning traditional and digital channels.

For over 12 years, Will's work has benefited enterprise and SMB companies in industries including, but not limited to, consumer technology and lifestyle products, healthcare, pharmaceuticals, energy, finance, higher education, sustainability, government, non-profits, SaaS platforms and professional services.

Now based in Cincinnati, Ohio, Will and his agency serve a global roster of clients at all stages of business growth — from startup to established enterprise.

It is ultimately Will’s serious, yet personal approach that continues to quickly earn clients’ trust and his team's respect. Through thoughtfulness, a quick wit and big heart, Will continually delivers on his reputation as a trustworthy partner, smart risk-taker and genuine mentor.

DOWNLOAD WILL SEARS CV

Core Values


We are serious entrepreneurs first, marketers second.

We create our work from the inside out, with the ability to thoughtfully envision the needs of our clients and their customers.

We are not here only for ourselves.

We know we are fortunate as a successful new agency, but also that good fortune can come and go in the blink of an eye. As a result, we give back to our community and our profession, and believe our success is ultimately tied to how we treat ourselves and others.

We have exquisite taste.

We notice – and require – the finer things.

We don’t compare ourselves to competing marketing agencies.

We believe in our proven and ever-deepening instincts in business, strategy, creative, communication and customer acquisition.

We proudly own our hero complex.

We are unable to process the concept of failure, and we will stop at nothing until we impress our clients with work that wins.